Learn how leading brands like Coca-Cola, Amazon, Colgate-Palmolive, Wayfair, Albertsons, and more are trailblazing new path through the innovative use of generative AI, and gain an understanding of the broader opportunities and challenges of AI in marketing.
In this infographic, discover actionable insights and strategies to optimize your RGM operations, enhance collaboration with retailers, and maximize profitability, with stories of success from The Kraft-Heinz Company, Altria Group, Coca-Cola, and more.
If CPG brands want to remain competitive, outdated practices of the past can no longer be an option. Learn how to get the most value out of your field force by empowering reps and managers alike with the technology they need to make the greatest impact in-store and at shelf.
For CPGs, winning at E-commerce means leveraging an autonomous supply chain and execution platform that supports data harmonization, demand prediction, insight generation, improvements to the digital shelf—and more.
CPGs are in a new era of innovation, but many remain saddled with legacy systems and processes. Explore the tech helping them overcome common new product development and launch challenges to realize true innovation.
As commerce evolves, so too are CPG retail execution strategies. Learn how companies are rethinking their strategies and transforming their tech stacks to meet the needs of today’s consumer and retail partners — and get a look at how one brand is thinking creatively.